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Vol 1, #16, June 30, 2009 |
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June 30, 2009
Top 10 fastest moving search terms The death of pop icon Michael Jackson Thursday afternoon resulted a dramatic spike in search traffic. Google confirmed Friday that the spike in Jackson-related traffic initially prompted concern that the service was being hacked, causing Google News to default to an error page for any searches involving Jackson for more than 30 minutes. The millions of users seeking information about Jackson's status during that period received a page stating: "Your query looks similar to automated requests from a computer virus or spyware application." Social networking siteTwitter also saw its servers crash due to a surge of posts that, according to various web services tracking social-media activity, equated to more than 100,000 messages per hour. According to Hitwise Canada, searches relating to Jackson’s death secured four of the top 10 spots in their most searched terms listing last week.
Source: Hitwise Canada
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