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Envision 2.0 packs marketing smarts into easy-to-use online platform Enhanced online marketing tool helps companies better connect with customers Environics Analytics (EA) has released the second generation of its popular micromarketing tool, Envision 2.0, offering a suite of one-click applications to help companies in any industry better connect with customers and markets...Read More |
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Who do our banks compete with online? Hitwise shows how Canadian banks fare Last week, nearly half (47%) of visits to According to a blog post from Hitwise, banks and financial institutions websites came from other Banks and Financial Institutions websites and 58% went to other sites in the same category ... Read More |
If you have nothing nice to say don't say it online 18% of Canadians regret online comments From celebrities to average folks, more people are finding themselves held accountable for their online comments. A recent TD Insurance poll found that a majority (67%) of Canadians have posted comments online and 18%...Read More |
Samsung mobile struggles to build brand awareness New campaign reaches out to youth market When people think of Samsung they immediately think of televisions. What most Canadians don’t know is that Samsung has been #1 in mobile handset sales for the last four quarters. “We found ourselves having problems from a branding perspective because no one knew about our mobile division,” says Renee Sorese, Manager Strategic Marketing and PR for Samsung Canada. Another challenge is that the Samsung corporate website is globally controlled, which makes it hard to create online...Read More |
Ghosts and swine flu among top searches, Alexa This week's Top 20 hot topics revealed The most popular pages on the web right now according to the Alexa Toolbar run the gambit from television to politics to finance. Leading the way is Yahoo! TV’s coverage of the reaction to U.S. President Barack Obama’s recent Nobel Prize win, followed closely by searches for the new box office smash “Paranormal Activity”. Information about online gaming, free and otherwise, rounds out the top three. This week's entire Alexa Rankings Top 20 list of most searched topics is included below....Read More |
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Quickbooks goes social with live community |
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